Is this Tesla Model 3 line the longest yet?

The longest line of people willing to put down $1,000 to reserve a Tesla Motors Inc. Model 3, sight unseen, might turn out to be close to home.

A tweet from Tesla’s TSLA, +1.27%  official Twitter handle showed a video of a snaking line, hundreds deep, in a fancy-looking street mall, with stores such as Crate & Barrel and Gucci making cameo appearances. “Longest line EVER” is how the Tesla post put it.

The line appears to be at the Tesla store in Santana Row, an outdoor shopping mall in San Jose, Calif. about 15 miles south of Tesla’s headquarters in Palo Alto, Calif., and some 14 miles southwest of the company’s factory in Fremont, Calif.

Read more: How to watch the Tesla Model 3 unveiling

Thousands lined up across the globe Thursday to get a chance to be among the first to get their hands on a Model 3, the mass-market electric car Tesla hopes to sell by late 2017. Chief Executive Elon Musk plans to give the first glimpse at the car Thursday night at an event near Los Angeles, Calif.

Analysts at Credit Suisse said in a note earlier Thursday the estimate of 100,000 reservations in the first weeks of the launch are now too conservative, given the lines. Reservations rolled off as stores opened worldwide, and will open online at 7:30 p.m. Pacific, an hour earlier than previously expected due to fears of servers being overloaded.

Tesla has said the Model 3 is a sedan expected to cost about $35,000 before incentives and run about 200 miles between charges. Future buyers were asked to put down $1,000 to reserve their car.

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